What’s that you say? Food blogging is just for creative types who won’t take a bite of their food unless they’ve taken a photo first?
Well, there’s that. And then there’s a whole group of strong entrepreneurial types (or wanna be entrepreneurs) who are (or want to be) making money.
And not a pittance, either.
While most blogs begin as a hobby, with the intent to share thoughts, feelings, photos, recipes, videos, writings, projects and how-to’s, there often comes a point in a blog’s life where it has to make a choice;
A) Continue along, the way things are going, eating cold food (post, fantastic photo)
B) Take the leap, create something out of nothing, and turn a fledgling idea into a fully fledged business.
Sometimes the latter is a conscious choice. In other cases, the opportunity lands in your lap, and you need to step up.
When I started on this journey, 5 years ago, with a big, fancy camera (that I had NO idea how to use), a whole lot of wacky ingredients (this was actually before Quinoa became the food du jour) and a dream. I wanted to build a website. I wanted to make delicious food, run some classes and take awesome photos.
And I did. I did all of it. Until my full time job was basically paying for my full time hobby. I was buying ingredients, appliances, running workshops at a loss…loving it all, but not feeling fruitful. Not feeling fulfilled.
My recognition was gaining momentum; I was writing for national print magazines (for a $100 a spread), saying yes to giving away recipe after recipe and even creating new recipes for food companies (in exchange for a few products).
All of those things take time.
Cooking, testing, re-testing, photographing, editing, writing, promoting, answering hundreds of questions over and over again… a favourite… “Recipe?”.
It’s a never ending cycle, which starts from a place of love and giving, turns into flat-out exhaustion, and then turns to resentment. And the money. Oh the money!
The new appliances that you HAVE to have. The unique and gourmet ingredients. The coolest plates and bowls. Tripods. Camera. Lighting. Web design. Editing software. Far out! We’re talking TENS of THOUSANDS of dollars later.
And all you’ve got to show for it is a pretty website that isn’t making you squat.
I was EXHAUSTED. I was becoming RESENTFUL. I needed to get off this cycle quickly. There needed to be an exchange happening.
Money is energy. All I wanted was an energy exchange. That’s it, nothing over the top. Just a little bit of something on the side to shut the husband up and pay some bills.
And then, something amazing happened. I had savings. I had an account just for my business, that was actually making money. A little it at first, to fund a few health food store outings, and then a lot.
A hell of a lot.
So much, that I was able to quit my full time job, and not only replace my salary, but increase it, and really put time and energy into the things I loved to do. So much, that I was able to relocate my family to the beach, where we live a beautiful life.
I love to create, and now, I can create, knowing that I will get return on investment 100-fold or more (in some cases 1000 fold).
So if this is you or you’ve been in similar circumstances, you can relate.
But let me tell you, it’s not a secret. It’s just something that you aren’t taught.
My food blogging bestie Robyn Law from www.robynjlaw.com and www.girlonraw.com and I have combined forces.
We’re going to teach you
-How to avoid the “crickets” and build a huge following for your blog with our stand-out signature system
– Exactly where to spend your time and money wisely so you can grow your blog business on a shoestring budget
– What the Top 6 ways are to get the money flowing from a food blog (and why you don’t have to wait years to get them happening)
– AND the secret MUST-HAVE that if you ignore, you might as well give up now.
This coming Monday, Robyn and yours truly will be running an online EVENT where will cover of this AND your questions live.
It’s FREE but you’ll need to register here
We want to show you HOW to do it. We want to show you how to Make some real dough.
In your bank, in your purse, in your hands.
Not just a pittance. But a living.